Tentsile

Tentsile are innovators in the camping and outdoor experience market who sell their tree tents and hammocks directly to consumers via their Shopify store. We came on board to help with undertaking the technical challenges that their SEO agency proposed to help grow their online business.

Tentsile were recommended to us as they were looking for Shopify development to help with some technical requests made by their SEO agency. We undertook the initial work which involved improving page speed and cumulative layout shift to help boost their PageSpeed scores.

After seeing improvements in their speed we were then given the task of restructuring their information pages so that owners and prospective buyers could find information on their products easily. This involved creating new blocks in Shopify that could be reused across multiple pages to build out their blog and knowledge hub. These pages are now handled by their in-house marketing team with new and existing pages easily maintainable.

In 2024 a number of speed improvements were requested however we suggested that a rebuild of the site could actually be the financially preferential solution for them. Their existing theme had been built on a 3rd party template which had seen a number of improvements since their original site had been built and by utilising the latest version of this we were able to deliver a number of upgrades to the Tentsile website without high development costs.

+143%

Q2 conversion rate (2023-24)

0.01

CLS score for 75% of visitors

1.83s

largest contentful paint